Tina Tran from Glenunga International High School was the lucky winner of the day in the life of a marketing professional. Tina met Kathy Miglis, Bachelor of Management (Marketing) graduate and now Promotions Manager, at Channel 9 Adelaide for a busy work experience day. Tina met people around the Station and was able to see how the media environment incorporates many aspects to come together to produce the final product we view on our televisions. Read about Tina’s experience below:
Being a year 10 student in the midst of looking for work experience, I couldn’t resist entering CareerShop’s incredible opportunity to spend ‘a day in the life’ with Kathy Miglis, Marketing Manager of Channel 9, which I was fortunate enough to win!
Feeling slightly apprehensive as I arrived at the office, where hallways were decorated with the faces of prominent television personalities from Dame Edna to Kylie Minogue, Kathy made sure I was introduced to everyone in the office. Each played different, but vital roles – from IT, sales reps, regional sale reps, ad trafficking, etc. Almost right away, we were whisked into a meeting, involving a few members from the marketing team and not soon after, another with various people from each of the Channel 9 departments. It wasn’t before long that I realised an occupation like Kathy’s required a great deal of multi-tasking and organisational skills to keep up-to-date with each promotion and sale and to ensure each clients’ needs are met. Other great experiences incorporated in my ‘day in the life’ comprised of the tours of the studio and a lucky chance to be behind the scenes in what would turn out to be a 30-45 second promo, but took almost an hour to shoot! However, I was informed that this, alas, was not usually apart of her typical day at work. Nonetheless, it was still exciting to see what really goes on behind the scenes in television! As a teenage girl, I would say one of the best bits of the day was my lunch break, where I was provided with the latest magazines, a lovely cup of tea and a DVD compiled with snippets of what was going to come on Channel 9 to keep me pre-occupied as Kathy got to work.
Eager to learn as much as I could about the profession, Kathy was extremely helpful in answering all my queries and explained different skills and attributes needed in her role.
My ‘Day in the life’ with a Marketing Manager did nothing but inspire me to delve further into the Marketing field as a future possible pathway and career.
Thank you so much CareerShop for this amazing opportunity! - Tina Tran
Runners up in the competition attended a day at UniSA’s City West campus, the campus Marketing and Business students call home. Kathy chatted to the students about her time as a student at UniSA, the people she met, many of who are still in her life – professionally or personally and the importance of personal branding and networking. She also spoke about her career path and explained how marketing can lead to a very diverse range of career options in an array of industries. Students also learned about the degree options available in the marketing discipline; you can read about these here and took a tour of the campus facilities.
See more photos from Tina’s work experience day on the CareerShop Facebook page.
More day in the life reviews to come!
- CareerShop Team